Courageous Mission

We help organizations build scalable, and sustainable systems for developing the people, and culture needed to grow into the future.

Courageous vision

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A world where every organization thrives because its people grow stronger.

With two decades of impactful organizational development experience, John is a seasoned professional dedicated to helping teams and organizations overcome challenges.

His approach results in a customized and transformative coaching for executives, teams, and entire organizations.

Read some of his thoughts HERE.

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Meet John

Founder of Courageous Coaching

FAQs

  • Courageous Coaching/Consulting believes that strong organizations are built, not hired — that is, growth and sustainability come when you intentionally develop the people on your bench, not just seek out “rockstars.” We believe that future supervisors already exist inside your organization, but they are undeveloped.

    This philosophy emphasises:

    • Building scalable, repeatable systems for identifying, developing and promoting talent at every level.

    • Recognizing that people development is not an optional luxury, but a strategic engine for growth and organizational sustainability.

    • Cultivating a culture of development rather than relying on external hiring. “The teams and organization you want are built, not hired.”

    • Embedding behavior and process change — not just one‑off training — so your organization thrives by growing its people and culture. 

    In short, we believe the greatest leverage lies in building capacity internally, creating infrastructure for people development (bench‑building), and setting the conditions for sustainable performance rather than quick fixes.

  • Building your bench is creating a robust succession and expansion plan by systematically identifying, training, and promoting talent at every level of the organization to master the art of when to manage and when to lead.

  • GiANT is a core Influence

    1. Shared Frameworks & Tools – GiANT offers a leadership operating system based on 5 key leadership areas: Communication, Relationships, Alignment, Execution, and Capacity. See GiANT website 

    2. At Courageous Coaching, leveraging GiANT means we bring proven tools and languages into our engagements (e.g., the 5 Voices assessment, the “leader worth following” concept).

    3. Language & Culture of Leadership – GiANT emphasizes that leadership is not just positional authority but influence and multiplicative impact. 
      This dovetails with Courageous Coaching’s philosophy of building internal bench strength and sustainable culture rather than hiring “rock-stars” externally.

    4. Scalable, Repeatable Process – GiANT’s methodology offers clear stages: Discover → Design → Deploy → Develop Continuously. This aligns with the repeatable processes we help organizations implement (e.g., identifying talent, developing leadership, embedding systems) and gives you a structured, proven process to follow.

    5. Measurement & Accountability – GiANT emphasizes tools for assessment, tracking progress, and building capacity (rather than sporadic training). For Courageous Coaching, that means engagements are grounded in measurable outcomes (improved retention, engagement, alignment, performance) rather than generic “leadership training.”

  • Developing internal talent delivers higher ROI, faster results, and stronger cultural alignment. Internal leaders bring institutional knowledge, require less ramp-up, and ensure long-term organizational sustainability.

  • Investing in people development builds stronger supervisors who drive results, improving employee retention, engagement, and operational sustainability.

  • Signs include high employee turnover, low engagement, unclear decision-making, lack of accountability, stalled growth, and leaders struggling to balance managing and leading effectively.

  • Most Courageous Coaching contracts run 6-12 months, allowing supervisors and teams to build sustainable habits, achieve measurable results, and embed lasting cultural change.

    Many organizations renew contracts and keep it going long after that time as well. Continuity is key!

  • The first step is a Strategy Meeting to understand your organization’s strengths, gaps, and opportunities, creating a clear roadmap for growth and impact.

    CLICK HERE TO SCHEDULE

  • Courageous Coaching supports organizations of all sizes—from small teams to large enterprises—across industries where accountability, and culture drive ultimate performance.

  • We help organizations implement processes that drive consistent behavior, accountability, performance management, decision-making, and team collaboration—ensuring that the results are sustainable and scalable.

Still have questions? Get some answers.